- Disease awareness
- Thought leadership
- Working with patient communities
Disease awareness and working with advocacy communities
Increasingly, efforts to expand awareness of important health issues or advances in patient care present opportunities for industry to work in collaboration with leaders from different patient, medical or research communities. Berry & Company regularly develops and executes programs involving leading organizations and experts in patient advocacy and support, including unbranded awareness campaigns as well as patient and clinician education programs related to advances in research and new products. We are especially skilled at identifying opportunities for our clients to collaborate with leaders in patient advocacy through innovative programs that address major unmet needs while delivering significant mutual benefits. Over the past two decades we have developed programs with leading patient organizations in many therapeutic areas, including reproductive medicine, oncology, cardiovascular disease, multiple sclerosis, rare diseases, neurology, growth disorders, HIV, aging, ostomy, wound care, infection control, and emergency medicine.
Each year we identify opportunities for our clients to take leadership positions on issues that affect their industry and business interests. Through speaking platforms, media interviews, bylined articles, events and sponsorships, we help senior executives and companies become more visible and influential in decisions related to a wide range of healthcare and broader industry issues. We also identify worthwhile opportunities for our clients to be recognized and honored for advances in research, innovation, and business success.